
Often times when we discuss the notion of "Cutting the Cord" in a television sense we start to consider what we'll be losing. There is an emotional component to the concept. What good is working for a reasonable living, if you can't enjoy a few minutes of downtime with something that entertains you? This is what brings us back to the initial question of paying for TV unnecessarily. Consider this, on September 3rd, just a few days ago, an estimated 11.74 households viewed a program on one of the 5 major networks for the 8:00 pm hour. What makes this number astonishing is that this was a night when most of those shows were re-runs. When these same shows are airing new episodes it's not unheard of for those numbers jump into the tens of millions for each show. If you're watching shows available via antenna like Bones, The Big Bang Theory, Scandal, The Blacklist, or Arrow and you're paying for cable you're essentially wasting your money. Now to be fair you're probably not watching only those shows, but there are only so many hours in a week.

To really decide if you're getting the value out of your subscription take a few minutes and take note of the shows you watch in a week, the networks you're watching them on, and how large a piece of your television time they take up. If that list includes a lot of programs from broadcast network stations like ABC, CBS, CW, NBC, and Fox, which are available via antenna, then you'll know that cord cutting is at least worth your time. Even if you have a handful of shows that you must see each week that do not air on those networks, the cost of those episodes through a retailer like Amazon might still come out to much less than your cable package. Many titles can be purchased for $2.99 an episode for HD or for $1.99 in SD. Even if you bought 20 episodes at $2.99 an episode you'd spend less than $60. The average television subscription is $123 a month, which by our math is equivalent to 41 HD episodes bought through Amazon. If you pay at least $123 dollars a month for TV and you watch fewer than 41 episodes of non broadcast network TV you are throwing money out the door.
The typical challenge to this approach is live sports. With 4 of the major leagues having their own dedicated channels, and exclusive showings on those its pretty hard to get the same experience without a fancy TV package. The upside is that many major sports leagues have online streaming options allowing you access to virtually every game. The downside is that many of them blackout games that are shown in your region. For example here at CCC we're big Carolina Hurricanes fans, and unfortunately the games are not shown on any of the OTA channels. The NHL does offer a very nice, and reasonably priced streaming option, but since we're in the 'Canes viewing area those games would be blacked out. The cost of the rights to show live games is the main reason that networks like ESPN cost so much more than others.
Fortunately for cord cutters, the major networks are well aware that people want sports, and will pay big money to acquire the rights. As a result you will be able to see legitimate high quality sports on local your OTA stations. The best example of which is the NFL showing local games on OTA stations, so you'll nearly always be able to see the Panthers' games for free in High Definition in the Charlotte area. We have plans to further address sports more deeply in future posts, but just know that you have options outside of paying for a big cable or satellite package.
Often times we hear folks wondering why you can't just buy the channels you want. Well if you're willing to wait at least a day for the episodes to become available via internet retailers then you can pretty much do exactly that. It doesn't solve the sports "problem" but if you're pinching pennies it could be the way to go. Only you can decide if the math works out in your favor, but financially speaking it is well worth it to run the numbers and see for yourself if you are really getting the value you think you are.
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